Wednesday, December 2, 2015

25 Days of Ad-Vent, Day 2: throwing some light on the subject


I don't much care for GE products nowadays; I think they're overpriced and not as good as the competition, and I don't have a lot of time for the company itself. But when it comes to Christmas, I still have warm feelings, thanks to ads like this.  General Electric was, of course, the initial sponsor of Rudolph the Red-Nosed Reindeer, and used the animated special's characters in their seasonal ads. They also made the Lighted Ice lights, which probably give me the warmest nostalgic feeling. Perhaps I'll have an ad for them up later.

1 comment:

  1. It's amazing how sponsorship of a beloved program or a particularly memorable commercial can soften one's feelings toward a soulless corporation, even one that has been dodging its IRS responsibilities for decades. My opinion of GE is about the same as yours, but I still hear "We make your daughters dance, wake you to the sun..." in their "We bring good things to life" commercial, and it makes me smile.

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